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Marketing Coordinator

This position is critical to the ministry of Sky Ranch and contributes directly to our mission of leading youth and families to know and follow Christ. The Marketing Coordinator supports the mission and vision of Sky Ranch through excellent marketing events and materials that create excitement about our ministries. This position supports the Marketing Manager by researching, coordinating, executing, and evaluating marketing events and marketing campaigns, with the purpose of creating organic engagement and community involvement. As part of the strategic marketing plan, marketing team facilitates recruiting campers and families to the summer camp ministries of Sky Ranch Christian Camps and provides support to the Marketing Manager through the creation of content related to the strategic marketing plan.

ESSENTIAL DUTIES AND RESPONSIBILITIES
Provide support and assistance to the Marketing Manager.
Explore, schedule, staff, & attend all marketing events, according to the event marketing schedule.
Maintain documented evaluations for each event, partnership, or marketing campaign.
Ensure that each marketing event has the necessary banners, marketing collateral, giveaways, and other supplies necessary for successfully hosting the event.
Execute editorial calendar for email marketing for the programs of Sky Ranch.
Provide accurate and timely reports to the Marketing Manager.
Participate in marketing research and data analysis.
Collect social content during summer programs, family ministry events, SkyMoms gatherings, and strategic retreats.
Collect information at events and maintain database; follow up with potential guests.
Provide general support to the Brand Integrity departments as required.
Provide support for our donation evaluation process.
Provide support to SkyMoms Ministry.
Participate in relational social media campaigns.
Collaborate on graphic projects for print and social media.
Participate in social media platform engagement and inquiries.

OTHER DUTIES AND RESPONSIBILITIES
Maintain compliance with Sky Ranch’s employee policies and procedures.
Maintain compliance with all state and federal laws and regulatory requirements.
Perform other duties as required.

QUALIFICATIONS:

EDUCATION
Bachelor’s degree in marketing, advertising, graphic design, communications, or related field, or significant related work experience.

EXPERIENCE
One to two years.

KNOWLEDGE
In-depth understanding of marketing strategy and execution.
Working understanding of Adobe Photoshop, Lightroom, and Illustrator
Knowledge of all departments and programs of Sky Ranch and able to answer specific questions regarding locations and ministry programs.
Knowledge of principles and processes for providing excellent customer service. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
Proficient working knowledge of content management websites and email marketing systems is preferred.
Proficient working knowledge and ability to use various office software including, but not limited to, Microsoft Word, Excel, Outlook.
Basic internet and social media skills.

SKILLS AND ABILITIES
Excellent leadership skills necessary to appropriately influence people to achieve a desired outcome.
Excellent interpersonal skills, and relationship building skills.
Ability to relate positively, influentially, and sensitively to a broad spectrum of persons in a variety of multi-tiered relationships and settings to include but not limited to customers (students and parents), co-workers and peers.
Ability to prepare moderately complex reports.
Ability to exercise independent thinking and initiative.
Excellent professional written communication skills. Ability to speak clearly in face to face interactions; to articulate with accuracy on the telephone and through e-mail.
Excellent listening skills.
Excellent organizational skills; ability to multi-task and manage a variety of tasks.
Ability to deal with complex situations or issues and make effective, timely and appropriate decisions.
Ability to communicate the vision of Sky Ranch to both internal and external customers.

OUTSIDE CONTACTS
Event attendees and guests.

EQUIPMENT AND PROPERTY
Office equipment.

PHYSICAL DEMANDS
Physical effort required on a routine basis; ability to use up to 30 pounds of force frequently for moving and carrying objects.
Ability to grasp, push, pull, carry or otherwise manipulate objects; ability to perform tasks requiring action of muscles or groups of muscles and foot and/or hand-eye coordination.
Requires some physical agility, including but not limited to: bending for items below or reaching for items above the individual; crawling under desks; stooping, and climbing step stools or ladder; setting up marketing displays, banners, tables, and canopies.

WORK ENVIRONMENT
Works indoors in normal office environment about half of the time and outdoors the other time. Sets up and oversees marketing displays at a variety of locations, indoors and outdoors, sometimes exposed to the seasonal weather elements.
No or very limited exposure to physical risk.
Ability to travel to various geographic locations, including travel by car, and some overnight stays including weekends.
Ability to work occasionally evenings and weekends as needed.

OTHER
Commitment to Christian principles and teachings both professionally and personally. Must be able to fully support Sky Ranch’s Doctrinal Statement. An active membership in a church whose spiritual beliefs are aligned with Sky Ranch’s Doctrinal Statement.

Commitment to Sky Ranch’s Vision, Mission, Values (Who We A.R.E.) and Principles (WOW, Stewardship, and Excellence) demonstrated in daily behavior.

Must demonstrate annually a clear background check and review of child safety practices as required for camp accreditation by the American Camping Association.

Possess personal spiritual discipline that models a proactive approach toward personal, spiritual, and relational health.



Sky Ranch is a year-round recreational camp ministry, with locations in Texas, Colorado, and Oklahoma. Our mission is to lead youth and families to know and follow Christ. For over 65 years, we’ve created experiences in engaging camp environments, helping parents and leaders inspire, challenge, and encourage. Come join us!

Time:  Full-Time Year Round
Salary:  Paid
Category:  Public Relations/Marketing

Updated: 10/31/2024 2:00:06 PM